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UIX Reimagined

Sometimes serious, sometimes fun, always thought-provoking.

For a long time I’d wanted to explore some UX/UI ideas I’d been documenting, some of them a little bit ‘out there’. So, free from constraints, I decided that I loved design so much that I’d do it as a hobby. I started to bring these wacky ideas to life, taking existing products and adding features to them.

I’ve always considered myself an ideas person, but I wanted to get better at idea execution.

How it works

Each piece takes an app people already use and designs a feature into it. The first run was 19 pieces, from December 2023 to June 2024, shared on LinkedIn, X and Dribbble.

When I reflected on these pieces, I realised they fall into three groups.

  • What products choose not to tell you. Health warnings on Instagram’s Play Store listing, or crime rates in a Rightmove search.
  • Problems the screen created. Self-checkouts solved a business problem and created a customer problem that didn’t exist when a person served you. Tesco Pong is a deliberately silly answer to that.
  • Features people would simply want. No critique, just an idea that might work.

I design screens for a living, and I’m not against them. But what I find fascinating is that digital products are often one of the vectors (and increasingly so) between the customer and the business, and that’s one of the most interesting interaction points in capitalism, with all kinds of unintended consequences (and sometimes worse outcomes for users).

The pieces 19